Wine is derived from grapes by the process of fermentation where sugar and yeast combines and produces alcohol and carbon dioxide. The process of fermentation with an availability of sugar and yeast gives around 15.0% of alcohol. Three major types of wine are available in the market and they are table, sparkling wine and fortified wine.
The Wine making process involves picking fresh grapes, sorting, De-stemmed and crushing, Placing must (crushed grapes) into a vat with (red) or without skins (white), Fermentation process that takes 4- 20 days, Pressed into barreled and aged filtered bottle. Global wine market is expected to reach a healthy CAGR of 7.1 % in the forecast period 2019 to 2026. The new market report contains data for historic years 2017, the base year of calculation is 2018 and the forecast period is 2019 to 2026.
Segmentation: Global Wine Market
Global wine market is segmented into six notable segments which are type, colour, product type, packaging, body type and distribution channel.
- On the basis of type, the market is segmented into still wines, sparkling wines, fortified wines and others. In 2019, still wines segment is expected to grow at the CAGR of 7.0% in the forecast period of 2019 to 2026. However, sparkling wines segment is growing with highest CAGR 8.0% in the forecast period of 2019 to 2026.
- In July 2018, Accolade Wines launched Batch X. This Batch X contains two new wines that helped in completing consumer needs. With this the company has increased its product portfolio and increase their business by adding more retail partners hence that maximized the sales of wine in market.
Competitive Analysis: Global Wine Market
Some of the prominent participants operating in this market are Accolade Wines, The Wine Group, Davide Campari-Milano S.p.A., E. & J. Gallo Winery, Constellation Brands, Inc., John Distilleries, India, Castel Group, CDV · Compagnia del Vino, AMVYX, BACARDI, Pernod Ricard, TREASURY WINE ESTATES, Caviro, Miguel Torres S. A., Concha y Toro, Sula Vineyards Pvt. Ltd., Chapel Down and others.
Product launch:
- In July 2018, Accolade Wines launched Batch X. This Batch X contains two new wines that helped in completing consumer needs. With this the company has increased its product portfolio and increase their business by adding more retail partners hence that maximized the sales of wine in market.
- In March 2018, Accolade Wines launched first Echo Falls product in their Prosecco sector for the first time. With this launch prosecco market increased with high growth rate in wine industries.
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